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Tutorials

How to use tiktok in your e-Commerce mobile app

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Maria BerneMay 9th, 2022

TikTok is a social media app that allows users to create, share, and watch short videos. The app launched in 2016, and ever since then, it has been growing at an incredible rate.

If you're a content creator, chances are your friends have been talking about TikTok for months. And if you've been putting off getting started on the platform, now is the perfect time: the app has over 1 billion users  monthly and is growing fast.

With TikTok being available in over 150 countries, its billion users, and has been downloaded over 200 million times in the United States alone, we sure must jump on this trending bandwagon together.

You might think TikTok is just Gen Z dancing to Billy Ray Cyrus, but we're here to tell you that it's something much more than that…It's no surprise that TikTok has been blowing up the internet since 2016. What better way to pass time while working from home?

 In this article, we'll cover all the basics of getting started on TikTok and creating videos that will go viral.

So without further ado, let’s dive right in…

The challenge that started it all: #foryou Challenge

Whether you’re just looking for a fun way to kill time or want to make a name for yourself on TikTok, the famous #foryou challenge can help you do both! When you start using hashtags or symbol ‘#’ followed by a trending keyword to boost viewers and landed most of today’s influencers their secured spot in the platform. 

We help you grow your audience and increase how many followers you have. We help you take your social presence to the next level by increasing views, likes, and subscribers. By joining our challenge, you’ll be able to generate a following of your own.

TikTok is a video-sharing social platform that allows users to create short videos (up to 60 seconds long) set to music, sound bites, or their own recorded audio.

Signing Up

  1. Install the TikTok app from your mobile's app store and register an account. TikTok is compatible with both Android and iOS devices. It may also be available for other mobile operating systems in addition to Android and iOS.

After you've downloaded the app, you may pick from the tailored video recommendations. Your options may include: humor, entertainment, talent, animals, beauty & style, sports, food, and so on.

  1. Sign up with your chosen login credentials such as Facebook,Google, Apple ID or create a new username and password. Select your birthday because it is a necessary field when creating an account. 

Users of TikTok must be at least 12 years old.

  1. To finish creating an account, enter the verification code sent via SMS or email.
  1. Finally, create a username. Following that, you will be routed to your TikTok profile.

You may begin modifying your major information on your profile. By pressing the "Edit profile" button, you may add a profile photo or video, a display name, and a username.

Posting TikTok Video

We realize that this app can be overwhelming at first glance, but don't fear. As long as you follow these simple instructions and tips, you will be uploading your first video on TikTok in no time.

In essence, the whole TikTok experience is quite simple. Yet, it's not all about gathering followers, getting likes and comments or having a large follower base. There's so much more to it than that. The app brings people together, who want to share content they think is fun and interesting, with their followers and other TikTok users around the globe. It acts as a social platform where users can meet new friends and stay informed about what's happening around them. 

To make your first TikTok post:

  1. Go to the bottom of your screen and tap the plus symbol. Allow access to your phone's camera and microphone in order to record a video.
  2. To begin recording a video, press and hold the red circle. The recording will end when you remove your finger or when it reaches the 15-second mark.
  3. On the right side, there are many symbols that will assist you in creating your film. You may rotate the camera, change the video speed, or utilize the beauty mode. There are additional filters and a timer to pick from.

If you are interested in creating content for TikTok and making it special through your unique brand, then there is no better time to get started than now. Take some time to master the art of editing videos in a specific way through the app so that you can present yourself in an interesting manner to attract new followers. 

Keep your edits fabulous

The next thing you'll want to pay attention to is the editing. Editing relates back to creativity. As a matter of fact, it really started with creativity. It all comes down to deciding on the thumbnail. Once you've decided on the thumbnail, walk away from your phone for a day or so and come back to think about it from a different perspective.

The editing should be the next stuff you must put the spotlight on. Editing is related to how trending you are on social media. In harsh reality, it all started with inspiration. It all falls down to picking a thumbnail, and getting the right background song to use with filters of your choosing. Once you've decided on a thumbnail, go away from your phone for a day or two and come back to consider it from a different angle. 

Creativity and a good sense of humor 

Once you have generated an interest among prospective users, they will likely begin viewing your profile page on a regular basis so that they don't miss out on your next video. Once you have established this habit among regular viewers as long as you have the same wavelength of humor as your viewers. Most users of the app participate in cosplay, dancing, and other expressive arts and a ton of humor - no one is stopping you.

Now the real question is… Does it work on your app?

Because of its ease of use, the speed at which videos can be produced, and its extremely lightweight resource requirements, there is no doubt that TikTok will remain popular for a long time. The app offers a great deal in terms of functionality to keep it ahead of the curve. However, you may notice some drawbacks. A smaller number of more relevant features mean that full customization is difficult. What's more, the core purpose of sharing videos revolves around themes based on trends - and these change relatively frequently. This can affect both content creation and consumption. It also means that sustained posting/following/sharing initiatives are necessary to maintain an audience. 

While you cannot make all your friends use TikTok yet, Taply made it easier for businesses to share their TikTok videos without downloading videos and coding apps. Sharing your TikTok on app makes it easier for you to boost sales within the app, bring more users over and lots of fun ways to promote your products for free!

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About the author
Maria Berne

Maria is a customer service manager at Taply. She's here to help you reach your goals with your mobile apps.

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